If you find that you’re significantly underperforming in content compared to your competitors, you might want to execute a content gap analysis, too. Aside from the SEO issues with the average content gap analysis, it’s a very slow and laborious task. With a long spreadsheet of keywords, many marketers spend time manually analyzing keywords, and their intent and attempting to bucket them into the right content hubs.Another way to find gaps in your website is to use SEO tools through …

Did you know that U-Haul is the #1 distributor of propane in the world? Well now you do thanks to our special guest former SEO Strategist for U-Haul, Donna Donahue. With an unwavering love for local and organic search, Donna has served as U-Haul’s local Search Engine Optimization Specialist.For example, if a client is building a new website, we’ll want to consider their current website and any new pages that would be relevant to their industry and prospects. If a …

If you find that you’re significantly underperforming in content compared to your competitors, you might want to execute a content gap analysis, too. Aside from the SEO issues with the average content gap analysis, it’s a very slow and laborious task. With a long spreadsheet of keywords, many marketers spend time manually analyzing keywords, and their intent and attempting to bucket them into the right content hubs.With this information, we prioritize each content gap opportunity based on its keyword score …

A content gap analysis helps brands find new areas and topics to rank for that they might not have known about otherwise. While thinking about your content in relation to your competition is a part of a content gap analysis, you should still be focused on the customer and what your new content topics can provide to them. To help you achieve your content goals, a strategy called a content gap analysis can be employed to help you refocus your …

Due to the poor experience, most visitors will abandon your website because of the spammy content on your pages. To ensure visitors have a good time online, search engines will remove your website from SERPs if you receive such negative hits. To build trust with users, work with a search engine optimization specialist to implement ethical and sustainable SEO practices. Black hat SEO attempts to improve rankings in ways that are disapproved of by the search engines or involve deception. …

Forbes began removing the paid links in 2011 after incurring the penalty, according to TechCrunch. Also, make sure that all of the technical aspects, such as website performance and mobile experience, are in order to provide a positive user experience. This refers to the notion of SEO approaches and strategies that prioritise the human audience over the search engine and carefully follow the search engine’s laws and policies.And in the world of SEO, gray hat SEO is a controversial topic. …